When I am scrolling on social media OR [even worse] I see a printed flyer and the picture used has a watermark on it I cringe a little. To be clear, I’m not talking about seeing a professional photographers logo on the picture. I’m talking about the grayed out X or camera image through the whole picture.
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I don’t know what you think of when you hear testimonials but I’m not just talking about using a measly little quote like ‘OMG, I love your [insert product or service]’. I’m talking about showcasing some results you see after your clients use your product or service.
Using these testimonials as marketing content can create trust, show credibility and help showcase a product or service that you offer.
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A very popular question I get asked a lot is usually some form of how to create content or not knowing what to post on social media, what to email, what to blog about, etc. If you struggle with this you are in for a treat because I’ve got a marketing tip that anyone can execute pretty quickly.
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